Study Text
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Price: £22.00 (Printed
Text)
£13.20
(eBook - 15% print allowance)
ISBN: 9780751777031
(Printed Text)
9780751794441
(eBook)
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Description: This paper provides you with
an understanding of the hospitality environment, including an
appreciation of the scope of the operations and facilities which
shape it. The syllabus investigates the external influences on the
industry and considers how quality approaches and management
systems improve performance and meet the needs of the organisation.
The key topics are the social and economic issues affecting the
hospitality, the development of the hotel and hospitality industry,
the growth of global hospitality brands, the different types of
accommodation and food service available in the hospitality
industry and effective quality management within the industry.
The Study Guide, which has been reviewed and endorsed by CTH,
works logically and methodically through the CTH 2009 syllabus,
following the syllabus order.
It explains the concepts clearly and provides ample opportunity
for practice of the techniques. Chapters start with the objectives
and topic list to put the material into context and they conclude
with a diagrammatic summary to consolidate learning and a set of
self-test questions to test understanding. The book concludes
with a past CTH real exam, forming a full practice exam for
students to attempt. A marking guide is also supplied.
The front pages of the Study Guide contain features such as tips
on how to study and an explanation of the exam structure.