Available at anytime,
wherever you are in the world, our proven structured learning
system from the world’s leading provider of professional education
is designed to provide you with all you need to study, including
global opportunities to network with other participants.
The programme encourages
virtual interaction between E-tutors and peers mixing sector and
cultural groups. We like to refer to this enhanced distance
learning opportunity as a network of collaborative learning
The programme
includes:
- A handbook designed to give you all the information you need to
achieve success
- A comprehensive Study Text for each module guiding you
session-by-session through each module and preparing you for your
assignment
- A personal E-Tutor to guide, encourage and develop your
thinking and provide guidance for your assignment
- Access to our interactive and easy to use virtual learning
environment that will provide you with a week-by-week plan of study
for each module, access to articles, case studies, additional
learning activities and a global discussion forum connecting you
with other programme participants. You can access a
demonstration of our Virtual Learning Environment (using username
and password 'demo') by
visiting the log-in page.
- Access to the BPP University College digital library, providing
access to an extensive range of online databases, world leading
journals and E-books
The programme has no
examinations. Instead, you are assessed by applying marketing and
business theory to real-world tasks such as; writing a
report, preparing a presentation, producing a briefing paper
for the Board, or creating a business plan.
Developed with the support
and endorsement of senior marketing and business professionals, the
assignments are designed to build your confidence in applying
marketing and management principles to the workplace and to improve
your capabilities as a marketing professional.
We call this practice-based
learning. It’s more time-efficient, more relevant and it leads to
improved performance.

